Your Hood

BRENTWOOD

34.0475°N, 180.4904°W
This affluent westside neighborhood at the base of the Santa Monica mountains is home to the iconic Brentwood Country Mart and renowned Getty Museum, along with a solid true crime story in the 1994 O.J. Simpson murder case. It’s sordid past serves as a gentle reminder that even bougie can get hood sometimes.

BEVERLY HILLS

34.0815°N, 118.4139°W
The most infamous zip code in the world, Beverly Hills is known for its wide open, palm tree-lined streets, stately mansions, and of course, the designer shopping mecca that is Rodeo Drive. Its pricey real estate and celebrity residents don’t exactly equate with hood status, but the murder of oil baron Ned Doheny inside Greystone Mansion is still among L.A.’s most notorious crimes, so there you have it.

INGLEWOOD

33.9582°N, 118.3419°W
From the iconic Great Western Forum, former home of the Lakers and Kings, to the future home of Rams Stadium, sports have long been Inglewood’s claim to fame. Tucked between South Central and LAX and home to local institutions Randy’s Donuts and Roscoe’s House of Chicken & Waffles, the neighborhood most definitely wears it proud.

HIDDEN HILLS

34.1603°N, 118.6523°W
From a pastoral hideaway on the outskirts of L.A. to the epitome of new money, this gated, paparazzi-free shangri-la might be home to the highest concentration of tabloid mainstays in the world, including The Weeknd, Drake, Kylie Jenner and Kim and Kanye.

VENICE

33.9869°N, 118.4736°W
From The Doors to Dogtown, Beat Generation to Gen-X, Venice has long been synonymous with the counterculture. Founded as a seaside resort town by tobacco millionaire Abbot Kinney in 1905, it’s known for its historic canals, Muscle Beach, and circus-like Ocean Front Walk. Basquiat, Ruscha, and Gehry all had studios here.

FAIRFAX

34.0789°N, 118.3617°W
The Rodeo Drive of streetwear, this historically Jewish neighborhood is now a melting pot of urban skate culture, high-end hipsterdom, and old-world Judaica. Its namesake main drag is where streetwear aficionados camp out overnight in anticipation of Supreme’s latest sneaker release and you can get a pastrami on rye at any hour of the night, courtesy of neighborhood mainstay Canter’s Deli.

MALIBU

34.0359°N, 118.6861°W
The crown jewel of the California coast, Malibu is home to some of the country’s wealthiest celebrities and entertainment execs. It boasts three dozen beaches sprinkled across 21 miles of prime Pacific coastline—including world-famous Surfrider Beach, home to one of the best breaks in California, and Carbon Beach, dubbed Billionaire’s Beach after its high-rolling residents.

ECHO PARK

34.0739°N, 118.2400°W
Equal parts hipster and hood, Echo Park is home to Dodgers Stadium, Echo Park Lake, and the highest density of Victorian residences in the city, including the infamous Thriller house. The perfect blend of urban grit and natural beauty, its main thoroughfares are an amalgam of body shops, bars, and of-the-moment eateries, while lush hiking trails in the hills of Elysian Park lead to breathtaking views of Downtown L.A.

BEL AIR

34.1002°N, 118.4595°W
The third side of L.A’s ultra-exclusive “Platinum Triangle,” this ritzy neighborhood touts one of the most extensive collections of luxury properties in the world. Behind its iron gates and manicured hedges are the homes of business titans, movie stars, and a certain street smart teenager from Philadelphia named The Fresh Prince.

PACIFIC PALISADES

34.0469°N, 118.5263°W
This coveted coastal enclave is synonymous with big views, cool sea breezes and a small-town vibe. In the Palisades, multi-million dollar real estate and hometown pride reign, the Getty Villa beckons from above PCH, and your street may bear an Italian name. Enjoy the fireworks.

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