Our carefully sourced Australian Merino Wool adorns our signature mid profile fit and is the finest wool in the world. The smooth yet dense woolen yarns obtain their handfeel through a 2x2 process, where two yarns are twisted into one. This unique action upholds the softness of the wool while strengthening it to face the manufacturing process. The rotated yarns are then woven and dyed into a breathable, vibrant color palette. The tinted woven wool is then scoured, eliminating any imperfections while intensifying the color vibrancy. The result is an unmatched softness, breathability and color vitality, all which make it destined to be a HOOD hat.